Strong Danish Position – Now Present in Austria with Green Square

By Jesper Wøldike Brandt, 28/01/2025

Strong Danish Position – Now Present in Austria with Green Square

Markus & Jesper meet a:gain

Strong Danish Position – Now Present in Austria with Green Square


At a:gain, we maintain a strong focus on the Danish market, where we work diligently to promote circular and upcycled building materials. While our goal is to create local value, we also remain open to exciting opportunities to expand our solutions globally. One such opportunity arose recently when we entered into a promising collaboration with Markus Michenthaler and his concept, Green Square by m3 Einrichtungen, which now represents a:gain on the Austrian market.



A natural match of values and visions


Markus Michenthaler, founder of Green Square, has created a platform driven by his passion for sustainability and design. Green Square brings together innovative materials and products from across Europe. Among its offerings are furniture and building products made from recycled materials such as fishing nets and electronic waste, as well as upcycled solutions that transform waste into functional flooring, partitions, and acoustic panels.

Markus’ values and approach align closely with our own, making this partnership both natural and inspiring. His mission to inspire a more sustainable future and provide innovative producers with a platform is deeply rooted in his work. This makes Green Square an ideal representative for a:gain in Austria, where we now have the opportunity to present our circular building materials and products to new clients and projects.



Formalized in Copenhagen


The collaboration was formalized during a visit to Copenhagen, where Markus had the opportunity to discuss visions and strategies for building awareness about a:gain in Austria. The visit also allowed him to experience some of our Danish project references and meet with several of his other partners in sustainable construction and design.



Establishing a presence in Austria with a shared vision


While our primary focus remains on the Danish market, we are excited to extend our reach through a partner who shares our commitment to a sustainable future. As Markus himself puts it:


"Green Square is not just a store for sustainable furniture, but a platform for producers and designers who share a common vision for a better future."



With this partnership, we are taking an important step toward broader international presence – with Denmark as our base and strong foundation. We look forward to seeing what this partnership with Markus and Green Square can achieve and are excited to continue our journey of creating value for both people and the planet.



Together for a Better Tomorrow!


Learn more about Green Square here: www.greensquare.at